Marketing sucks… literally, it feels like it sucks up all your precious dollars.
Have you ever experienced these things?
Been charged a ton for a website that doesn’t work?
Been promised leads, and the phone doesn’t ring?
Made a video to promote your business but it gets 12 views, and 10 of them are from you?
You aren’t alone, but there is a fix.
Understand your customer. Know how they feel. Make more money.
Do you really know who’s buying from you? I can help you figure it out.
Have you looked at your most profitable products and services lately? Do you know the age range of who buys those products? Do you know why they chose your company to help them fix their problem? If not I have a proven framework to help you answer these questions and more.
Create messaging to empathize with your customer’s pain point.
People are interested in your business because you solve their problem (i.e., their lawn needs to be mowed), but they choose to buy from you based on how that problem makes them feel (i.e., their overgrown lawn makes them feel embarrassed). We identify who is buying your products. Then I help you craft a message that establishes you as the guide to solve their problem.
Grow your business… guaranteed
Marketing consultants like to promise big results, but the truth is without doing the two things mentioned above your marketing will continue to limp along. I know my process works, and that’s why I offer a 30-day 100% money back guarantee.
Certified to get results
I am a StoryBrand Certified Guide. In case you aren’t familiar with StoryBrand let me give you the Cliff’s Notes. StoryBrand is a 7-part framework to help businesses create clear messages to their customers. This framework is revolutionary because it teaches you to stop playing the hero in the story, and instead, invite customers INTO a story. Thousands of companies have made millions of dollars using the StoryBrand Framework and marketing system… Why not you?
What my clients have to say
Marketing Director - Nevada
"Mark was very friendly, helpful, understanding, and he really took the time to get to know what we needed. He explained everything confidently, and communicated well the process and what we would get out of it. He made it easy."
Founder - Freshwater Ventures
“All of the partners feel better about the message we are presenting. We are more consistent and much clearer in our approach. I would recommend learning about what Mark does and how he can help. It was definitely worth our while."
President - Connoisseur of Time
"Working with Mark was a great experience. He was very positive and passionate about helping, yet intuitively knew not to push toward changes I wasn't ready for. I wasn't new to branding exercises, but being led through the methodology by Mark definitely re-energized me to take a fresh look at our brand story, and I'll be implementing changes that he suggested."
Hiring a consultant has never been easier.
Choose Your Services
All of my services are broken up into easy to order packages. You don’t have to waste your time on sales calls, proposals and emails just to know a price.
Schedule Your Session
You can choose when you would like to get together. For services that require multiple meetings, you can schedule them too all through my website at checkout.
Master Your Message
All of my standard strategy sessions are held in person at Lean Rocket Lab in Jackson MI or via Zoom call. If you would like me to come to your office contact me for pricing.
Leave every session with clarity and action steps as to how to market your business more effectively.
Pick your service package below.
Easy Audience University Online Class
If you don’t have a lot of extra money to fix your messaging, then I suggest you take my online class Easy Audience University. The course only takes a 2 and a half hours to complete, and you leave knowing exactly who to market to.
Know your profits – Discover which of your products/services make you the most money
Understand your customers – Follow a step-by-step guide to see what your customers have in common.
Create messaging that works – Create messaging to be used on your website or in ads that attracts more people like your most valuable customers
Early Bird Special $197 (Normally $297)
Target Analysis and Message Coaching Session
Grow your business faster through target analysis and message coaching. This package includes:
• My proven process to identify your ideal customer
• Coaching on how to message your business
• A master messaging document (BrandScript) with all of the key talking points about your business
• Elevator Pitch so you can describe succinctly what your company does in an intriguing way
• Explanatory Paragraph that details what it is that your business does.
• Each Messaging Strategy Package is your choice of one 4 hour meeting at Lean Rocket Lab in Jackson MI or 3 90-minute Zoom calls. Choose your option at checkout.
Best For Business
Target Analysis, Message Coaching and Marketing Plan All Day Session
Make the best business choice by choosing a Messaging and Marketing Strategy Package. This package includes everything mentioned in the previous package plus:
• 2 hours of evaluating your current marketing efforts and action steps for what is or isn’t working
• Marketing Strategy Document this document is a minimum of 10 pages and outlines everything that your business needs to do in order to build a successful marketing funnel.
• This package is a 7-hour all day session held at Lean Rocket Lab in Jackson MI
• Lunch is provided for teams of up to 8 people.
Target Analysis, Message Coaching and Marketing Plan All Day Session
+ Outsourced CMO and Content Creation
I get it you want to have your messaging and marketing entirely transformed. This package includes what is previously mentioned in the Best For Business Package and includes monthly consulting and implementation of your marketing plan. I want to add that I am a member of Lean Rocket Lab in Jackson MI and partner with a team of graphic designers, web developers, and video producers ready to help implement your marketing quickly.
Because of the additional time commitment I only take on a few of these types of clients per month. Schedule a call below to apply and see if we would be a good fit for working together.
Starting at $9,500
Have me as a guest on your next podcast.
Finding guests to be on your podcast is a grind… Well, at least that’s what many of my good friends that run successful Podcasts tell me ;)
Some of the topics for us to talk about include:
• How to identify your ideal customer
• Why data is important when determining your audience.
• How to craft a clear message
• Marketing funnels, what are they and how to use them to get real results
•The psychology of design. How good marketing uses color to influence you and how you can take advantage of this in your business.
I use professional podcasting equipment, and I’ll help you promote the episode on social media when it goes live.
If you would like to listen to a previous podcast episode, I’ve been on. Check out the one below from Studio Sherpas.
To have me on your show all you have to do is click the “Contact Me” button below and fill out the short form that will pop up. I will be sure to get back to you within two business days of your request.
If you run live events and would like me to speak at your next venue, please use the contact me button above.
You can know if your website is or isn’t working. Free eBook below
Free 15-minute consulting call
Yes, it’s really free, but I’m sure you will find it super valuable.
If you’ve made it this far down the page, you’re probably interested in having help, but you have a few questions. If that’s you schedule a free 15-minute call with me. I’m happy to answer any of your questions. You are welcome to get creative and use this 15-minutes for other things as well. Things others have used this call for include:
A review of your business website
A checkup on your current messaging
You can ask questions about your current marketing strategy or a campaign you are thinking of doing
And of course, you may ask questions about my process
I promise not to sell you anything at the end of the call. If you want to work together and ask for next steps, I’ll be happy to give you that information. Otherwise, the goal of the call is to get to know you and provide value. Sound good? If so schedule a call below.