WHEN YOU MARKET TO EVERYONE, YOUR MESSAGE IS FOR NO ONE.

I help 1MM+ companies understand their audience, clarify their message and grow their sales. Schedule a free 30-minute phone call or scroll down to learn more about my process.

 
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Free e-book & Worksheet

Are you frustrated by your website Download my free e-book Is Your Website Killing You? The Three "Must Have's" Your Website Needs to Grow Your Business. So you can start landing more jobs in less time.

Also, available exclusively for the Studio Sherpa's Podcast is my worksheet to help you identify your target audience. Stop wondering who to market to or what clients bring in the most money for your business. This worksheet will bring clarity to who to focus your marketing efforts on.

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Books mentioned by mark on the Studio Sherpas podcast

If you are trying to figure out how to craft your message for your video studio or you want to know the basics before hiring someone below are my two top picks to help you get started.

 

Building StoryBrand: Clarify Your Message So Customers Will Listen

New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses.

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How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often

This book is for everyone who needs to write copy that sells – including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough but is an essential skill. How To Write Copy That Sells supplies specific copywriting techniques for everything from email marketing, websites, and social media, to traditional media ads and direct mail.

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Don't let your business be slowed down by bad copywriting. Let me help you create messaging that gets results.

If you confuse, you'll lose.

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Hi, I'm Mark, and I know that you want to be seen as the go-to video company in your area. To do that, you need to understand your customers. The problem is it’s unclear who your audience is, and the process of discovering your target demographic makes you feel overwhelmed. You shouldn’t have to worry if you are talking to the right people about your service. I understand that identifying your target market can feel overwhelming, which is why I help 1MM+ companies understand who their primary audience is, create clear messaging, and implement marketing strategies that get results. Here’s how it works:

  1. Schedule a free 30-minute phone call
  2. Get a free assessment and a proposal to clarify your message
  3. Understand your target demographic and grow your business.

Schedule a free 30-minute phone call. And in the meantime, download my free E-book: Is Your Website Killing You? The Three “Must Have’s” Your Website Needs to Grow Your Business and the Discovering Your Character Worksheet. So you can stop wasting money on marketing to the wrong audience and instead establish yourself as the go-to production company in your area.